Phase I : Discover

15Apr08

What do we do? That was the questioned that plagued us for 2 weeks! We’re beginning on the final project to develop an end-product using the user experience concepts that we have learnt and will continue to learn in the weeks ahead. But what product??!!

Then came the idea of a toilet clip to allow ladies and men to hang their bags and umbrellas at public toilet cubicles and urinals. I mean, there are just numerous toilets out there that just don’t seem to think that people carry any bags around with them these days or the handles are broken. We even thought of elaborate ideas for design and packaging and etc… Great idea, right? well, maybe. But it did not seem to meet the requirements of phase I. We had the the product in mind at the same time as the need without really giving enough thought about what the needs really are.

So, there we went, back to the drawing board again and asked ourselves what were the needs in our world and environment today. We started thinking about basic needs first. Slowly we began to think of the need for individuals to be equipped with lifeskills. Basically, what lifeskills we are talking about includes productivity management, cooking, character, social skills, team dynamics, leadership, parenting, etc. There are many books written on it, but there hasn’t been anyway to really do this in a systematic way like how hardskills are being taught in schools.

We presented this with a report. Then we realised that this was well over our heads, and we wondered if there was really a product that could solve this problem? We then narrowed it down to productivity management. What we need is a tool that will really help us manage our productivity! Help us learn, help us to be more productive, help us to feel more empowered over our time and productivity. That’s our need! Day in and day out we hear and we complain ourselves that we haven’t got enough time. We have too much things to do(which i must say is true and is curbing our time for reflection and creativity! I hope whoever is controlling the amount of work i get in university is HEARING THIS!). We do complain about days where we are feel unproductive. We throw out exercise in favour of work, and soon we fall ill, but still we work. We’re fighting one fire after another. We don’t even spend time with family anymore! is someone out there listening?!! anyway, you get the gist of it…

We identified, that people do not lead a balanced life(they need to if they think long run). They need to be more productive. They need to move from survival mode in dealing with tasks to preventive modes in dealing with tasks(inorder, to get that “I’m in control” feeling that we all so desire over our tasks and responsibilities)

Now that’s the need…. nm4210-need-analysis-report-for-a-product

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